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Brand Extension for Milk Makeup

Kori Carter

For my final project in the fashion marketing course titled: Fashion Aesthetics and Style, we had to create an extension for a brand of our choice. I worked with three of my peers: Britnee Hopkins, Alyssa Advano, and Hyewon Jeong, and we decided to do Milk Makeup. We created Milk Shades, a sunglass line for the brand and we included all necessary promotional materials and marketing strategies in our presentation. Additionally, we created a short promo video for the product and photographs with mockups.